August Color of the Month: Beaming Sun (DE5218)

​​Why Beaming Sun Is August’s Color of the Month

To be sunkissed is to be made warm or bronzed by the glow of the sun. Our latest Color of the Month for August, Beaming Sun (DE5218), takes its inspiration from this concept. This subtle orange-yellow hue brings to mind August’s dog days of summer and the  golden rays of the...well, the beaming sun of the summer season. 

Explaining Yellow’s Cultural Influence

Yellow is a primary color on the traditional color wheel, ROYGBIV, with its place between orange and green. We’ve recently highlighted the color yellow, in depth, exploring its essential color theory, symbolism, and design application. The color yellow has disparate meanings and associations, though it is most traditionally seen as a symbol of joyfulness and radiant energy. And over the last decade a bright, vibrant shade of yellow has been associated with tech and all things Gen Z. That aptly named Gen Z yellow was everywhere, from must-have apps like Snapchat and Mailchimp, to experiential museums like The Color Factory and The Happy Place. Over the last decade, yellow’s place in tech became cemented, and that place is echoed in the Dunn-Edwards 2024 Color + Design Trend story, View To Wonder, which is a palette inspired by technological advances that have given us a sense of limitless potential. 

In fact, yellow is so traditionally associated with positive feelings that it is a staple color found throughout palettes associated with the recent trend of Dopamine Decor. From muted pastel yellows like our August Color of the Month, to lime-infused yellow tones and mustard hues, Dopamine Decor is a joyful trend that is drenched in color pairings that inspire and spark joy.

Get Started With Our August Color of the Month  

Get started with  our August Color of the Month, Beaming Sun and pair it with Whisper (DEW340) and Organza (DE5220) to get that summer sun feeling year-round. You even can try out our August Color of the Month, Beaming Sun, with just the click of a button. Use our Color Visualization Tool and simply upload a photo from your personal library or one from ours to give the space an instant, virtual paint job. Dunn-Edwards is committed to bringing you the highest-quality paint that is also trusted by both design experts and painting professionals. Don’t put your projects on hold any longer.